{"title":"BEAUTY OF JOSEON","description":"\u003cp\u003eBrowse our BEAUTY OF JOSEON collection. New Arrival.\u003c\/p\u003e","products":[{"product_id":"relief-sun-rice-probiotics-spf50","title":"Relief Sun: Rice + Probiotics SPF50+","description":"\u003cp data-end=\"259\" data-start=\"127\"\u003e\u003cstrong data-end=\"147\" data-start=\"127\"\u003eGentle \u0026amp; Calming\u003c\/strong\u003e: An organic sunscreen that applies smoothly, with skin-soothing ingredients suitable for even sensitive skin.\u003c\/p\u003e\n\u003cp data-end=\"392\" data-start=\"262\"\u003e\u003cstrong data-end=\"291\" data-start=\"262\"\u003eLightweight Cream Texture\u003c\/strong\u003e: Feels like a light moisturiser—non-sticky, non-greasy, and comfortable even with multiple layers.\u003c\/p\u003e\n\u003cp data-end=\"494\" data-start=\"395\"\u003e\u003cstrong data-end=\"412\" data-start=\"395\"\u003eNo White Cast\u003c\/strong\u003e: Provides natural-looking skin without heaviness, leaving a fresh, dewy finish.\u003c\/p\u003e\n\u003cp data-end=\"628\" data-start=\"497\"\u003e\u003cstrong data-end=\"517\" data-start=\"497\"\u003e30% Rice Extract\u003c\/strong\u003e: Rich in vitamins B, C, and E, amino acids, and minerals to deeply hydrate, replenish, and restore radiance.\u003c\/p\u003e\n\u003cp data-end=\"741\" data-start=\"631\"\u003e\u003cstrong data-end=\"659\" data-start=\"631\"\u003eGrain Fermented Extracts\u003c\/strong\u003e: Packed with nutrients to soothe, calm, and revitalise skin for a healthy glow.\u003c\/p\u003e\n\u003cp data-end=\"839\" data-start=\"744\"\u003e\u003cstrong data-end=\"768\" data-start=\"744\"\u003eProven UV Protection\u003c\/strong\u003e: SPF and PA efficacy verified through tests in both Korea and Spain.\u003c\/p\u003e\n\u003cp data-end=\"972\" data-start=\"842\"\u003e\u003cstrong data-end=\"866\" data-start=\"842\"\u003eClean \u0026amp; Safe Formula\u003c\/strong\u003e: Made with EWG-certified ingredients, free from oxybenzone, octinoxate, and animal-derived ingredients.\u003c\/p\u003e\n\u003cp data-end=\"972\" data-start=\"842\"\u003e \u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0950\/2241\/6241\/files\/BeautyofJoseon-Relief-Sun-Rice-Probiotics_8809782555508_DarBeauty_06.webp?v=1764124618\u0026amp;width=700\" alt=\"\" style=\"float: none;\"\u003e\u003c\/div\u003e","brand":"BEAUTY OF JOSEON","offers":[{"title":"Default Title","offer_id":43076878893131,"sku":"bxq1787815151540","price":14.31,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0615\/0452\/0267\/files\/relief-sun-rice-probiotics-spf50_1.png?v=1787815158"},{"product_id":"red-bean-refreshing-pore-mask-2","title":"Red Bean Refreshing Pore Mask","description":"\u003cdiv class=\"metafield-rich_text_field\"\u003e\n\u003cp data-end=\"293\" data-start=\"110\"\u003e\u003cstrong data-end=\"132\" data-start=\"110\"\u003eMoist Clay Texture\u003c\/strong\u003e: A soft, hydrating mud formula that absorbs excess sebum and removes impurities without causing dryness or tightness, leaving a refreshing, cooling sensation.\u003c\/p\u003e\n\u003cp data-end=\"501\" data-start=\"296\"\u003e\u003cstrong data-end=\"327\" data-start=\"296\"\u003eHaenam Red Bean Extract 30%\u003c\/strong\u003e: Red beans, a traditional Korean skincare ingredient, are rich in saponins that naturally help remove sebum and act as a gentle exfoliant, promoting clear and smooth skin.\u003c\/p\u003e\n\u003cp data-end=\"713\" data-start=\"504\"\u003e\u003cstrong data-end=\"523\" data-start=\"504\"\u003ePeptide Complex\u003c\/strong\u003e: Includes three types of peptides (SH-Oligopeptide-1, SH-Oligopeptide-2, SH-Polypeptide-1) to support skin health by helping maintain growth factors, which naturally decline with age.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"BEAUTY OF JOSEON","offers":[{"title":"Default Title","offer_id":43076878925899,"sku":"kah1787815151681","price":13.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0615\/0452\/0267\/files\/red-bean-refreshing-pore-mask_1.webp?v=1787815158"},{"product_id":"ginseng-cleansing-oil","title":"Ginseng Cleansing Oil","description":"\u003cp\u003e\u003cstrong\u003eDeep yet Gentle Cleansing\u003c\/strong\u003e: Formulated with \u003cstrong\u003e50% Glycine Soja (Soybean) Oil\u003c\/strong\u003e, it effectively dissolves dirt, excess sebum, and makeup residue while leaving the skin comfortable and refreshed.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMicellar Technology\u003c\/strong\u003e: Water and oil molecules work like a magnet, drawing out impurities while supplying moisture deep into the skin.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eProtective \u0026amp; Nourishing\u003c\/strong\u003e: Enriched with \u003cstrong\u003eGinseng Seed Oil\u003c\/strong\u003e, which helps shield skin from external stressors, while its subtle, earthy scent creates a calming and enjoyable cleansing ritual.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLightweight, Non-Greasy Finish\u003c\/strong\u003e: Leaves skin clean and hydrated without heaviness, making daily cleansing a soothing self-care moment.\u003c\/p\u003e","brand":"BEAUTY OF JOSEON","offers":[{"title":"Default Title","offer_id":43076878958667,"sku":"wir1787815151793","price":14.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0615\/0452\/0267\/files\/ginseng-cleansing-oil_1.webp?v=1787815158"},{"product_id":"relief-sun-aqua-fresh-rice-b5-spf50","title":"Relief Sun: Aqua-Fresh Rice + B5 SPF50+","description":"\u003ch3\u003e\n\u003cspan role=\"text\"\u003eRice Water Sunscreen\u003c\/span\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003ch5\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eDaily UV Protection with Soothing Hydration\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003eProtect your skin from harmful UV rays while keeping it calm, hydrated, and comfortable. This lightweight sunscreen is formulated with \u003cstrong\u003e30% Rice Water\u003c\/strong\u003e and \u003cstrong\u003ePanthenol (Vitamin B5)\u003c\/strong\u003e to provide broad sun protection while helping to soothe and nourish the skin throughout the day.\u003c\/p\u003e\n\u003ch5\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eBrightens \u0026amp; Supports a Healthy Skin Barrier\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003eRich in vitamins, minerals, and antioxidants, \u003cstrong\u003eRice Water\u003c\/strong\u003e helps revitalise dull-looking skin and promotes a brighter, more refreshed complexion. \u003cstrong\u003ePanthenol\u003c\/strong\u003e works to strengthen the skin barrier, lock in moisture, and protect the skin from daily environmental stress.\u003c\/p\u003e\n\u003ch5\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eGentle Care for Sensitive Skin\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h5\u003e\n\u003cp\u003eDesigned for sensitive and blemish-prone skin, this gentle formula provides effective sun protection without causing irritation. 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This essence not only supplies your skin with ample moisture and nutrients but also ensures long-lasting hydration.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"308\" data-start=\"111\"\u003e\u003cstrong\u003eUniform\u003c\/strong\u003e\u003cstrong data-end=\"330\" data-start=\"311\"\u003e Skin Tone\u003c\/strong\u003e: Helps smooth the skin’s texture by calming areas with dead skin cells, promoting a brighter and more uniform complexion.\u003c\/p\u003e\n\u003cp data-end=\"592\" data-start=\"457\"\u003e\u003cstrong data-end=\"481\" data-start=\"457\"\u003eNourishes \u0026amp; Protects\u003c\/strong\u003e: Contains \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003e2% \u003c\/span\u003eniacinamide to balance skin moisture and form a protective barrier against external stressors.\u003c\/p\u003e\n\u003cp data-end=\"706\" data-start=\"595\"\u003e\u003cstrong data-end=\"618\" data-start=\"595\"\u003eIntensive Hydration\u003c\/strong\u003e: \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eContaining 80% ginseng water, it helps to maintain deep moisture in the skin for a long time and keeps the skin healthy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"metafield-rich_text_field\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"BEAUTY OF JOSEON","offers":[{"title":"Default Title","offer_id":43076880171083,"sku":"jem1787815160611","price":14.13,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0615\/0452\/0267\/files\/ginseng-essence-water_1.webp?v=1787815166"},{"product_id":"radiance-cleansing-balm-2","title":"Radiance Cleansing Balm","description":"\u003ch2\u003eMelt-Away Makeup Balm for Soft, Radiant Skin\u003c\/h2\u003e\n\u003cp data-start=\"131\" data-end=\"433\"\u003eThis gentle balm-type cleansing oil effortlessly melts away eye, lip, and base makeup, along with excess sebum and daily impurities, while caring for your skin. Its soft, solid balm texture transforms into a smooth oil upon application, dissolving makeup and impurities without tugging or irritation.\u003c\/p\u003e\n\u003cp data-start=\"435\" data-end=\"1004\"\u003eSpecially formulated to remove even stubborn mascara and eyeliner, it eliminates the need for a separate eye or lip makeup remover while remaining gentle on sensitive areas. Enriched with a Rice \u0026amp; Grain Complex, including rice bran and grain extracts rich in amino acids and minerals, this cleanser replenishes hydration, brightens the complexion, and leaves skin soft, nourished, and radiant. 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